I’ve just read a posting regarding Visa’s new Facebook application for connecting small businesses and how they are offering their customers $100 free credits.
The application homepage says “Connect with other small business owners, learn ways to manage your business more efficiently, and grow by reaching the millions of potential customers on Facebook.”
This follows three fairly slick Facebook applications TravelBag from American Airlines.
How many more large commercial entities are going to begin using Facebook as a platform for their customers? If you think about the amount of text that is written into Facebook via pages and messages, what sort of mine of information will be possible for hearing your customers’ voices?
